let’s get personal

A peek behind the scenes, the passion and the person behind the brand.

Hey, I’m Ira — a one-woman creative studio powered by caffeine, curiosity and the occasional cat climbing across my keyboard. Photographer, web & graphic designer, virtual assistant and creative all-rounder — I help brands show up with style, clarity and purpose.

I was born in Kazakhstan, raised in Germany and now live and work internationally — following the sun, chasing stories and building a life that feels like mine. After running a successful business in Germany for years, I now work remotely with clients around the world. My work is flexible, but my standards are solid.

My approach is rooted in natural, authentic storytelling. Whether I’m capturing your space through my lens, designing your website or clearing your to-do list — I bring both creativity and strategy to the table. I’ve worked with big-name brands and small passion projects and I treat each one with the same level of attention, care, and love for detail.

Outside of work, you’ll often find me caring for street animals in South Sinai, Egypt — the purest souls. I rescue and do what I can to give them the life they deserve. It’s not always easy, but it’s deeply meaningful — and it keeps me grounded in what really matters.

If you’re looking for someone who sees the bigger picture, gets things done with heart and can bring your vision to life — let’s talk.

xo, ira

Fun Facts About Me

I live with a full rescue crew — right now, eight cats, each with their own story, a bit of drama, plenty of sass and endless heart-melting cuteness.

wanna get personal?

Behind The Scenes

real life, raw moments

This isn’t a studio with clean white walls and a marketing team.
It’s me — building, creating, organizing — surrounded by rescue animals, good coffee and bits of beautiful chaos.
Peek into the life behind the laptop: where creativity flows between paw prints and sunset views.

On Location

Where the light hits just right and the story begins.

Street Souls

The streets of Egypt brought them to me – now they’re family.

Creative Flow

Designing with purpose, fueled by coffee… and feline supervision.

Why I Love What I Do…

It’s Personal
Helping clients and rescue animals? That’s not a job — that’s purpose. I get to pour my heart into both.

Creative Freedom
Every project is a fresh start. New ideas, new visuals, new stories to tell — and I get to shape them.

Real Connections
I work with people, not just brands. I love the trust, the laughs, the shared goals — and seeing them thrive.

Work That Feels Good
My days are a mix of quiet focus, creative flow and meaningful impact. That balance is everything.